CHRONICLES OF AN ENTREPRENEUR: MEET THE CO-FOUNDER AT SPRINBLE (PART 1)

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Tell us about yourself

  • Thanks for the opportunity, I am Mide Olayinka, a graduate of the prestigious Obafemi Awolowo University, I studied Psychology, and I am co-founder at Sprinble

What does your business do?

  • At Sprinble we are domain experts in web development, software development, UI/UX design, digital marketing. We are a full stack growth company that partners with companies from small scale businesses to multinationals

Why did you decide to be an entrepreneur?

  • For me, I have always loved the idea of building things- structures, systems and relationships. I am passionate about building innovation support platforms where ideas can thrive, and I believe the best way to do that is by being an entrepreneur

What did you start your business with?

  • My co-founder saw it first, we were on to something else and he was like while we are doing this can we push this, it’s one of the advantages of being an entrepreneur, it gives you the freedom to flex your muscle. For me, it’s was all about delivering the masterpiece plan. So financially it’s good to have the capital, but for us we didn’t have that capital. So we just followed idea and saw where it led. We have been doing well, last year alone we worked with over 40 brands and we are getting better. We just took it one step at a time. We started with our own personal PCs and our phones as modem, and then we started hiring hands and today we have close to 14 teams members working in different departments. In the service industry and beyond, its important you hit the ground running, personally, I have worked on different things, and I discovered that if I wait for every piece to come together, it doesn’t really come together. It is also important we tell our stories, because when you tell your stories people hold you accountable.

 What entrepreneurship myths will you like to debunk

  • I will just pick two which comes to mind. The first one is the myth that you have to be of a particular age. I know experience counts but much more that experience I think the quality of advice that you have and exposed to is much more important. I believe it’s important to start early. Of course there are a number of new examples to show that it is impossible to start early, build well and finish strong, we are not too young to run. The second one is the myth that you have to come from a particular background, that you have to know someone; you have to come from a wealthy family, or have schooled abroad or know a politician or a big shot in society. All these are not true. As much as those things come as added advantage, you can chart your own course and build your path. We have examples of indigenous founders like the duo of Yinka and Pelumi of Kudi.ai who are homegrown and are building a fantastic business/company.

What is the greatest lesson you have learnt so far your entrepreneurship journey

  • In the spirit of simplicity, the greatest advice I have learnt is to keep it simple. It doesn’t have to sound huge. Build what people need and at the same time never stop, never settle, keep working, keep going at it till it takes shape. Whatever it is you are working on will continue to expand, and take form when you start out. But when you keep it in the idea phase, it stays there and doesn’t flourish. When you get on it, it begins to take form and shape.

What is your advice to prospective entrepreneurs

  • We are in a day where there are a lot of entrepreneurs, and everyone is trying to do their own thing, and you find out that there is a lot of wastage in the system. Someone who would ordinarily do well in a 9-5 job is burning out trying to create stuffs that might never work. I believe you should find a niche and be true to yourself. If you are going to do well in a 9-5 job then stay to it. And the system is not helping, there is a way the system demonizes working for someone, which is not true. If working for someone is bad then who is going to build the company. For entrepreneurs, it takes a lot to build anything. I don’t know any entrepreneur that is just him alone in his business. I believe we all have our parts to play. Also for young entrepreneurs like me, I believe money is fickle, value endures, it is good to chase money but beyond that create value and chase value. In a system where models are not sufficient, because models actually show you how it should be done. For every entrepreneur starting out, its beyond you. When you succeed you are not only succeeding for yourself but also for the system. You are contributing (positively/negatively) to the volume of models we have out there when you succeed or fail.

How will you know if you are cut out for the entrepreneurship

  • There are no two ways to it, you can read all the books, attend all the conferences and seminars but it still remains theory until you set out to do it. It is at doing that you find out that you can or you cannot. For example: back on campus I did a lot of things, stopped at some point and picked some of those things up again after school. For me entrepreneurship is an action word, it is not static.

You can reach me on social media on the following handles

Instagram – @mide.olayinka

Website- www.sprinble.com

Twitter- @themideolayinka

Facebook – Olayinka S’lam Olamide

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